I just finished a survey that I was emailed from Apple. It asked me about my recent iMac purchase (for which you'll have a "lifestyle review" very soon) and about my computer use in general. I love surveys, especially for a company for which I care a great deal, because I know how important the feedback is.
One of the things I tried to get across was that I was really concerned with the lack of a gamer following on the Mac, which has all sorts of consequences. (Edit: My point here is that, for a host of reasons, the Mac gaming ecosystem is a shell of its Windows counterpart.)
But it made me ask myself: what would I tell Apple if I had the chance, outside the confines of a survey? If Steve called me up tomorrow, what would I tell him?
So I thought I would pose the question to you all. If you could choose one area for Apple to improve upon, what would it be and why?
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