Amazon just released the Public Beta of Amazon MP3 today. Their store currently has 2 million songs, compared to iTunes' 6 million. The one thing that could threaten Apple here is that all 2 million of those songs are DRM-free. Also, Amazon MP3's DRM-free songs are a mere $.99, the same as Apple's DRM songs. The DRM-free songs on the iTunes Music Store are $1.29, which is about 30% more. But to the average end user, many people assume that they will just buy an iPod and not even care if the songs have a DRM or not. Although every song is encoded at higher quality as an MP3 at 256 kilobits per second -- as high as Amazon's rival Wal-Mart and slightly behind the 256Kbps AAC files of iTunes Plus. This is one of the more serious threats to Apple's market share.
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